{"id":43,"date":"2018-05-15T10:08:13","date_gmt":"2018-05-15T14:08:13","guid":{"rendered":"http:\/\/norseco.boutik.ca\/?page_id=43"},"modified":"2023-11-23T13:15:26","modified_gmt":"2023-11-23T18:15:26","slug":"a-propos","status":"publish","type":"page","link":"https:\/\/www.norseco.com\/a-propos\/","title":{"rendered":"\u00c0 propos"},"content":{"rendered":"

Fond\u00e9 \u00e0 Montr\u00e9al en 1928, sous le nom initial de W.H. Perron & Co. Ltd,\u00a0NORSECO<\/strong>\u00a0est aujourd\u2019hui un des plus importants distributeurs de semences, de jeunes plants et multicellules de l\u00e9gumes et de fleurs au Canada.<\/p>\n

Gr\u00e2ce \u00e0 son \u00e9quipe d\u2019experts en horticulture mara\u00eech\u00e8re et ornementale et \u00e0 ses infrastructures modernes, NORSECO<\/strong>\u00a0commercialise des vari\u00e9t\u00e9s novatrices de l\u00e9gumes et de fleurs de premi\u00e8re qualit\u00e9, adapt\u00e9es aux conditions locales. L\u2019entreprise, ayant son si\u00e8ge social \u00e0 Laval, continue d\u2019affirmer son leadership et r\u00e9alise continuellement de nouvelles ententes avec des hybrideurs et des compagnies horticoles, de tous les coins du monde.<\/p>\n

La division commerciale de\u00a0NORSECO<\/strong>\u00a0dessert une client\u00e8le professionnelle \u00e0 travers le Canada, gr\u00e2ce \u00e0 ses repr\u00e9sentants et par le biais de catalogues. Sa division postale r\u00e9pond aux demandes des particuliers gr\u00e2ce \u00e0 ses deux catalogues forts populaires, W.H. Perron, pour le march\u00e9 francophone et Dominion Seed House, pour le march\u00e9 anglophone.<\/p>\n<\/div>

De W.H. Perron & Co. Ltd \u00e0 NORSECO<\/h2>\n

1928 \u2013 1930<\/strong>
\nL\u2019entreprise W.H. Perron & Co. Ltd. est fond\u00e9e en 1928 par Wilfrid-Henri Perron. Le premier magasin est situ\u00e9 au centre-ville de Montr\u00e9al. Elle se sp\u00e9cialise dans la vente de semences et d\u2019accessoires de jardin et vise une client\u00e8le de jardiniers amateurs et de professionnels. En 1930, lancement du premier catalogue de vente par correspondance.<\/p>\n

1954 \u2014 1959<\/strong>
\nL\u2019expansion constante du commerce n\u00e9cessite de relocaliser le magasin au 515, boulevard Cur\u00e9-Labelle \u00e0 Laval. D\u00e8s 1959, l\u2019achat de terrains \u00e0 Boisbriand permet la production de v\u00e9g\u00e9taux et l\u2019\u00e9laboration d\u2019essais agricoles divers.<\/p>\n

1969<\/strong>
\nWilfrid-Henri Perron prend sa retraite et laisse les guides \u00e0 son fils Henri William Perron, agronome. L\u2019entreprise poursuit sa croissance.<\/p>\n

1987 \u2014 1989<\/strong>
\nUn groupe d\u2019employ\u00e9s et des gestionnaires externes font l\u2019acquisition des actions d\u00e9tenues par la famille fondatrice. L\u2019objectif est de moderniser l\u2019entreprise pour un d\u00e9veloppement rapide des affaires. En 1989, l\u2019acquisition de Semences Laval inc. et l\u2019int\u00e9gration de ces activit\u00e9s.<\/p>\n

1990 \u2014 1993<\/strong>
\nEn 1990, un autre d\u00e9m\u00e9nagement au 2914, boulevard Cur\u00e9-Labelle \u00e0 Laval, dans des locaux \u00e0 la fine pointe des exigences du commerce semencier.<\/p>\n

1992<\/strong>
\nAchat de l\u2019entreprise ontarienne, Dominion Seed House inc. marque le d\u00e9but d\u2019une expansion g\u00e9ographique \u00e0 l\u2019ext\u00e9rieur du Qu\u00e9bec.<\/p>\n

1994<\/strong>
\nVente des centres de jardin et de la marque W.H. Perron \u00e0 la compagnie White Rose Crafts and Nursery Sales Ltd., une compagnie ontarienne inscrite \u00e0 la Bourse de Toronto.<\/p>\n

Adoption du nom de\u00a0NORSECO<\/strong>\u00a0form\u00e9 des abr\u00e9viations de\u00a0Nor<\/strong>d\u00a0Se<\/strong>mence\u00a0Co<\/strong>mpagnie, pour la division commerciale de l\u2019entreprise.<\/p>\n

1995 \u2014 2012<\/strong>
\nNorseco se d\u00e9veloppe continuellement et est aujourd\u2019hui l\u2019un des plus importants distributeurs de semences de l\u00e9gumes et de fleurs, de jeunes plants de fleurs et de produits horticoles au Canada.<\/p>\n

2013<\/strong>
\nR\u00e9int\u00e9gration de la marque de commerce W.H. Perron et son utilisation pour le catalogue postal destin\u00e9 aux particuliers et remplacement de la marque HortiClub pour W.H. Perron.<\/p>\n

On proc\u00e8de \u00e0 l\u2019actualisation des sites internet W.H. Perron, Dominion Seed House et Norseco, qui sont plus faciles d\u2019utilisation et mieux adapt\u00e9s au commerce en ligne.<\/p>\n

2014<\/strong>
\nNorseco compte d\u00e9sormais sur l\u2019appui de nouveaux partenaires d\u2019affaires. Cette saison marque une ann\u00e9e de transition importante.<\/p>\n

Soulignons la nomination de monsieur Christian Chartrand au poste de directeur g\u00e9n\u00e9ral, monsieur Martin Deslauriers au poste au poste de directeur des ventes \u2013 secteur mara\u00eecher. L\u2019\u00e9quipe de recherche sillonne les parcelles d\u2019essais pour trouver les vari\u00e9t\u00e9s qui r\u00e9pondent mieux \u00e0 vos exigences. Nos secteurs d\u2019approvisionnement et de ventes demeurent inchang\u00e9s. Une rel\u00e8ve jeune et dynamique pour encore mieux vous servir.<\/p>\n

2015<\/strong>
\nPremier catalogue enti\u00e8rement consacr\u00e9 aux semences mara\u00eech\u00e8res biologiques et non trait\u00e9es, un engagement ferme \u00e0 vous offrir la meilleure qualit\u00e9 de semences adapt\u00e9es aux r\u00e9alit\u00e9s de l\u2019agriculture biologique d\u2019ici.<\/p>\n

2018<\/strong>
\nNorseco f\u00eate ses 90 ans d\u2019existence\u2009!<\/p>\n

2020<\/strong><\/p>\n

Mars 2020\u00a0\u2014 Covid 19 (coronavirus).\u00a0 Les activit\u00e9s de la compagnie se poursuivent, envers et contre tous, et\u00a0Norseco prend des mesures sp\u00e9ciales en imposant un ralentissement de visiteurs, impose les consignes sanitaires et lorsque possible, accorde le t\u00e9l\u00e9travail \u00e0 ses employ\u00e9s.<\/p>\n

2023<\/strong><\/p>\n

Norseco annonce officiellement son partenariat avec Deco-Style<\/p>\n

Devient le distributeur officiel au Qu\u00e9bec, des produits Foremost Co.<\/p>\n<\/div>

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